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Guest Post Posts

Story-Telling and Videos

Why do we find stories so engaging? Why do tall tales stand clear and vibrant in our memories when facts and figures have long since faded?

Maybe it’s because stories have been the backbone of humanity from day one. But how do you craft a story? Is there a formula? A concrete set of steps?

In this post, I’m going to answer those questions by sharing the eleven essential ingredients you need to tell irresistible stories with video.

Using a Professional Green Screen

Today’s guest post comes from Ben Hancock of Aletalk Productions, a London-based corporate video production studio.

The limits of green screening are almost endless, and grant filmmakers on all budgets the ability to create impressive digital effects within their videos. Its versatility and the resulting post-production freedom mean that with a carefully planned green screen shoot, you can open up the door to an infinite number of editing possibilities. It also provides you with a fully controllable environment for shoots, allowing you to avoid common issues like background noise, natural lighting, and a whole host of other uncontrollable factors that go hand-in-hand with location shoots.

I’ve compiled what I feel are the four essential tips to ensure that you get a professional green screen result in all your future video production projects, and avoid having to spend endless hours in post-production correcting issues that are easily avoidable during the production stage! Read on for my top tips to getting green screens right.

Filming Tips for a Better Editing Experience

In a world where producing great video is essential, and capturing HD footage is effortless, editing has become the special sauce that can set you apart.

Tommy Tranfaglia and his team created DreamItReel to give the masses access to professional video editing. As video editing experts, they know all too well that not all footage is created equal. Here are five quick tips from Tommy for making sure that what you’re filming will be easy to edit when the time comes.

Intro to Motion Graphics in Video

There are lots of elements to making a great video, from shot composition to editing techniques and color grading. One often overlooked element is motion graphics. It’s true that not every video needs graphics, and it’s also true that poorly conceived graphics can bring down the overall quality of a video. But, the right motion graphics can really improve the final result when integrated properly.

Whether you are a motion graphics expert or you find the whole thing to be a confusing mess, we are going to explain the ins and outs of common motion graphics elements today, along with some tips for how to easily implement them in your next video.

Good Lighting for Video Subjects

First impressions are formed in just a couple seconds. If your video is poorly lit, the best interview in the world, with the most interesting person in the world, can instantly lose credibility and cause viewers to click away.

If you are just starting out with video, or don’t have an expensive light kit handy, then utilize the following steps to make your subject look their best.

You’ve decided you need an explainer video for your homepage to help prospective website visitors understand what you do faster. Great! Your boss approved the budget and you are ready to find a video production company to help you. You may be familiar with companies that have produced videos for your competitors or maybe you’ve been perusing some production company sites to see the quality of their work. Awesome! Now before you start interviewing potential production houses, you need to ask yourself a few questions. Here are five key points to help you get started:

Five Tips to Pick a Video Production Studio

As a fellow small business owner for several years, I know that finding enough time to do everything can be quite challenging. There simply aren’t enough hours in the day. I am always searching for a way to make my life easier. This is when I discovered user-generated content.

Person taking a video of a violinist with a smartphone

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