Get the latest video news and tips straight to your inbox, every week:

Youtube Posts

vlogging mistakes

Whether vlogging is your livelihood, a new initiative for the company blog, or a hobby, making high quality videos is a must. This doesn’t necessarily mean using expensive hardware – that’s actually not as important as you might think.

Rather, you have to take into account a wide range of elements. From lighting to hyperlinks, special guests to authenticity, here’s a checklist of things all vloggers need to get right.

The 10 Best Marketing Videos of 2016

2016 was a tumultuous year, with many ups and downs across the board. The one exception has been online video, which has only moved from strength to strength.

In this post, we’re looking back at some of our favorite marketing videos from 2016. These ten videos made us laugh, cry, or rush out to try the product! Enjoy.

Pop videos are the essence of great video marketing. For over three decades now, music videos have represented the sum of the media’s ability to capture public imagination and use it to sell something—in this case, music.

The people behind the videos, the producers and directors, have honed the skill of making great video to a point of near-perfection; in this post we’re looking into the people behind some of the most notable and audience-grabbing music videos of the recent past, because frankly, we could all learn from them. They are, after all, the masters. Read on for the inside scoop on six of your favorite music videos.

In the last few years, quite a few video marketers have established online video as a way to make a big impression as a superstar personality, without the need for high-tech production resources. Though they represent a departure from the slick world of corporate video spots, online video personalities offer a human element that is quirky, accessible, and relatable which keeps viewers hooked.

As you plan your next video marketing campaign, why not learn from some of the superstars of online video? Here are a few of our favorites to help get the ball rolling.

Video Marketing Lessons from Michelle Phan and other Stars

youtube and small business

YouTube is the default for many small businesses as the place to share their videos online. But, many are left frustrated by the effort required to attract attention away from funny cat videos and pranks.

In this post, we explore reasons that make YouTube a poor choice for many small businesses, as well as ways to successfully incorporate a YouTube channel into your online video strategy.

What to Do if Someone Steals Your Videos

One of the worst things that can happen to you is someone misappropriating your content online. Luckily, you can do a lot to prevent that from happening in the first place. Even in the worst case scenario, you still may have some recourse. Here are the key steps you need to take to ensure that your content will remain yours, and what to do if it falls into the wrong hands.

Don't miss a post — get them by email! Learn how to: