{"id":224,"date":"2013-06-19T00:00:00","date_gmt":"2013-06-19T04:00:00","guid":{"rendered":"http:\/\/sproutvideo.wpengine.com\/?p=224"},"modified":"2022-01-27T14:02:59","modified_gmt":"2022-01-27T19:02:59","slug":"6-places-to-include-video-on-your-site","status":"publish","type":"post","link":"https:\/\/sproutvideo.com\/blog\/6-places-to-include-video-on-your-site.html","title":{"rendered":"6 Places To Include Video On Your Site"},"content":{"rendered":"

Inspired to create online videos for your brand, but unsure where it makes sense to host them on your website? We came up with a list of six places that can use a little video love.<\/p>\n

<\/p>\n

1. There is no place like home\u2026<\/h3>\n

No surprise here! Your homepage is your customer\u2019s first impression of your online presence, so why not engage them right away? Post a welcome video, a video of your newest product, feature, or service, or a video of a special deal you are offering.<\/p>\n

2. S.O.S.!<\/h3>\n

Ever been completely frustrated because you do not know how to use a product or service? And who wants to call customer support or wait around for an email response? Nobody’s got time for that!<\/p>\n

Save your customers time (and your own team\u2019s time) by answering frequently asked questions with helpful tutorial videos.<\/p>\n

3. Getting to Know You<\/h3>\n

Your \u201cAbout Us\u201d page is a great place to put a team video, \u201cbehind the scenes\u201d video of your office, and short bio videos of each of your team members. After all, you want people to know your brand\u2019s personality, so allow your people to shine!<\/p>\n

4. Shop \u2018Til You Drop!<\/h3>\n

If you sell products, feature them! While percentages vary, sites have found that customers are up to 64 percent more likely to buy after watching a product video. In fact, online retail giant Zappos.com has reported that its conversion rates range from 6 to 30 percent since it began using online video to showcase its products.<\/p>\n

5. Shine the Light\u2026<\/h3>\n

On your customers! If you have videos of customer testimonials<\/a>, why not feature them? Create a special page just for this, and invite people to share their stories about using your product.<\/p>\n

6. Blog or Vlog<\/h3>\n

Video blogging (vlogging) is often quicker and easier to do than writing a traditional blog post. Not to mention, it creates a stronger connection between you and your audience. Incorporate vlogs more frequently<\/a>, and watch your blog traffic soar!<\/p>\n

\n

Where have you found success in sharing your online hosted videos on your website? Do you see better results when posting on certain pages over others? Leave your comments here, on our Facebook<\/a> page, and on Twitter<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

<\/span> 2<\/span> MIN TO READ<\/span><\/span> Inspired to create online videos for your brand, but unsure where it makes sense to host them on your website? We came up with a list of six places that can use a little video love.<\/p>\n","protected":false},"author":3,"featured_media":4394,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_eb_attr":""},"categories":[11],"tags":[],"feature":[],"yoast_head":"\n6 Places To Include Video On Your Site | SproutVideo<\/title>\n<meta name=\"description\" content=\"Inspired to create online videos for your brand, but unsure where it makes sense to host them on your website? 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