{"id":4754,"date":"2019-12-23T09:50:00","date_gmt":"2019-12-23T09:50:00","guid":{"rendered":"http:\/\/3.88.234.138\/?p=4754"},"modified":"2022-05-05T16:12:52","modified_gmt":"2022-05-05T20:12:52","slug":"creating-an-entertaining-holiday-video-in-less-than-a-week","status":"publish","type":"post","link":"https:\/\/sproutvideo.com\/blog\/creating-an-entertaining-holiday-video-in-less-than-a-week.html","title":{"rendered":"Creating an Entertaining Holiday Video in Less Than a Week"},"content":{"rendered":"

Creating a holiday video can be a struggle. Creating a holiday video within a short timeframe can be a nightmare, but it\u2019s not impossible. Having creative limitations sometimes actually enhances the process.\u00a0<\/span><\/p>\n

In this blog, we\u2019ll take a look at our own holiday video, walking you through our process from start to finish as we sought to create a cost-effective, entertaining holiday video that we could plan in a week and film in a day.<\/span><\/p>\n

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The Challenge<\/b><\/h2>\n

As a video hosting platform, we take immense pride in creating high-quality content for our viewers; our holiday video is no exception. We wanted it to highlight the use of video by characters who resemble our customers, and though we have all types of customer use cases, we decided to narrow it down to inter-office management videos.<\/span><\/p>\n

Our goals were challenging for several reasons. First, office videos don\u2019t exactly scream holiday cheer. We would need to come up with a script that entertains despite the everyday location. Second, to keep the cost down, we used our SproutVideo office. Our space has an open layout, while in an ideal world we would have shot in individual offices. But renting office space in New York City is wildly expensive, so we had to make it work with what we had.<\/span><\/p>\n

\"Behind<\/p>\n

The Idea<\/b><\/h2>\n

We came up with the treatment of an in-office competition between two employees trying to outdo each other. This satisfied our goals while still being entertaining. Our in-house marketing team was able to brainstorm, workshop, and polish this idea in record time. If you’re looking to make a video even faster, check out our guide for<\/span> planning a video in a day<\/span><\/a>.<\/span><\/p>\n

To save budget and time, we wrote a script with only two main characters, and relied on voiceovers for the rest of the office reactions. We figured, anything we could allude to off camera, but not show, would save us time and effort.<\/span><\/p>\n

The Film<\/b><\/h2>\n

With some clever editing, we were able to achieve the look and feel we were going for: a friendly competition between coworkers, each trying to outdo the other by spreading the most holiday cheer to their office.<\/span><\/p>\n