{"id":960,"date":"2017-09-20T17:05:40","date_gmt":"2017-09-20T21:05:40","guid":{"rendered":"http:\/\/52.90.43.4\/?p=960"},"modified":"2023-10-23T18:32:30","modified_gmt":"2023-10-23T22:32:30","slug":"rise-artificial-intelligence-business-video","status":"publish","type":"post","link":"https:\/\/sproutvideo.com\/blog\/rise-artificial-intelligence-business-video.html","title":{"rendered":"The Rise of Artificial Intelligence in Business Video"},"content":{"rendered":"

When you think of artificial intelligence, your mind jumps to fascinating subjects like supercomputing, robots, and self-driving cars. In fact, the field of artificial intelligence\u00a0is very expansive, and\u00a0incorporates everything from algorithms to machine learning and yes, robotics.<\/p>\n

Although exciting, the rise of artificial intelligence\u00a0has\u00a0important implications for business video. It impacts everything from\u00a0how videos are filmed, edited, and discovered online, to future job opportunities in the field. Here’s our take on what you need to know about artificial intelligence and video.<\/p>\n

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What is Artificial Intelligence?<\/h3>\n

Artificial intelligence is a blanket term that encompasses a rapidly growing field. In the broadest terms, artificial intelligence (AI) is defined as “the theory and development of computer systems able to perform tasks that normally require human intelligence.” It includes diverse fields, such as robotics, machine learning, and the development of autonomous vehicles.<\/p>\n

The tricky part about defining AI is that it has a strong bias towards novelty. If a particular feat\u00a0has been programmed and achieved, it’s seen as less intelligent. It becomes an expected function\u00a0of the software. This leads to\u00a0an innate drive to push boundaries when it comes to AI.<\/p>\n

Artificial Intelligence\u00a0and Video<\/h3>\n

When it comes to video, AI is beginning to impact many aspects of the production and distribution process. From filming and editing videos, to selecting and sharing clips online, AI is poised to change video production<\/a> as we know it.<\/p>\n

Filming<\/h4>\n

Some of the biggest advancements have come from drones. The latest models can automatically follow a subject, and keep them perfectly centered in the frame as though a human were at the controls. Even more impressive, these drones can perform these feats while hovering perfectly still in the air and avoiding obstacles in flight without specific human direction to do so.<\/p>\n

Perhaps the most famous example\u00a0of this is the DJI Phantom 4 Pro drone<\/a>. It uses multi-directional sensors to avoid obstacles, and offers different flight modes with varying\u00a0levels of automation.<\/p>\n

\"DJI

Photo Credit: The Verge<\/p><\/div>\n

Some of the most advanced features include the ability to react to\u00a0gestures, recognize and actively track and film subjects, and to select the best route when returning to the home base.\u00a0You almost don’t need a pilot to operate it.<\/p>\n

This type of technology could easily bleed over into other types of cameras. Autofocus, face recognition, voice control, and other related technologies have been around for years. It’s a logical next step to enable tripods to swivel to follow the action, gestures, or oral commands.<\/p>\n

That’s very close to\u00a0what SoloShot<\/a> has done. Their fully automated camera solution requires the subject to have a small device on\u00a0their person. Then, the camera will automatically focus on the bearer, and keep them in the frame.<\/p>\n