{"type":"video","version":"1.0","provider":"SproutVideo","provider_name":"SproutVideo","provider_url":"https://sproutvideo.com","title":"Communicating the Business Value of Sustainability / BSR and GlobeScan","html":"\u003ciframe class='sproutvideo-player' src='https://videos.sproutvideo.com/embed/8c9adcba1a15ebc506/886e47cfaadf19b7' width='630' height='354' frameborder='0' allowfullscreen referrerpolicy='no-referrer-when-downgrade' title='Video Player'\u003e\u003c/iframe\u003e","width":630,"height":354,"duration":3472.57,"description":"Recorded February 25, 2026\n\nSustainability has been a facet of business, public policy, and civil society since 1987 when\u0026nbsp;Our Common Future\u0026nbsp;was published. Over the last four decades, the expectations for the role of business in sustainability have evolved with shifting economic, political, social, technological, and environmental dynamics.\n\nMany believe that, over the past year, we've reached a new inflection point in the sustainable business agenda. With sustainability objectives and activities facing increasing questions and challenges inside companies, sustainable business leaders are being asked to demonstrate the business value of sustainability in terms that can be understood and appreciated by diverse internal audiences.\nBSR and GlobeScan, with input from several leading companies, have considered the changing context of the business value of sustainability. Join us to explore these new dimensions and discuss practical strategies to help sustainable business leaders and teams communicate the business value of sustainability in ways that resonate across functions and leadership priorities, demonstrating how sustainability directly supports efficiency, resilience, innovation, and long-term profitability.\n\nAbout Our Partnership\n\nBSR and GlobeScan are global organizations dedicated to furthering sustainable business. BSR is a sustainable business network that provides global insights, strategic advisory services, and collaborations. GlobeScan is an evidence-based insights and advisory firm specializing in trust, sustainability, and engagement. Having partnered with leading companies on their sustainability journeys over many years, BSR and GlobeScan have observed and analyzed the significant changes shaping business today: economic volatility, political instability, sustainability backlash, and technological change, and are eager to support companies to achieve continued progress amidst these changes.\n\nScheduled Speakers\n\nChris Coulter, CEO, GlobeScan\nDavid Korngold, Managing Director, Business Transformation, BSR\nChris Librie, Senior Advisor, Sustainability Strategy, Applied Materials\nAngela Pinhati, Chief Sustainability Officer, Natura \u0026amp; Co.\nRobert ter Kuile, Chief Sustainability Officer, McKesson","thumbnail_url":"https://cdn-thumbnails.sproutvideo.com/8c9adcba1a15ebc506/886e47cfaadf19b7/1787691388/w_1280/poster.jpg?v=1788897241","thumbnail_width":1920,"thumbnail_height":1080,"video_id":"8c9adcba1a15ebc506"}