{"type":"video","version":"1.0","provider":"SproutVideo","provider_name":"SproutVideo","provider_url":"https://sproutvideo.com","title":"TALON - 3x3x3 Challenge with Matthew McCormick","html":"\u003ciframe class='sproutvideo-player' src='https://videos.sproutvideo.com/embed/dc9adeb11310e3c056/00aae5f92556f3df' width='630' height='354' frameborder='0' allowfullscreen referrerpolicy='no-referrer-when-downgrade' title='Video Player'\u003e\u003c/iframe\u003e","width":630,"height":354,"duration":151.104,"description":"TALON delivers healthcare savings by turning disclosed rates into shoppable prices with employee rewards, helping employers align choices and giving advisors a CFO-ready case.\n\nIn this 3x3x3 Challenge, Matthew McCormick with TALON answers 3 questions, using 3 slides, in under 3 minutes.\n\nEmail Matthew McCormick directly:\nhttps://links.benefitsally.com/yx38\n\nLatest 3x3x3 Challenges:\nhttps://links.benefitsally.com/yTBD\n\nMost Watched 3x3x3 Challenges:\nhttps://links.benefitsally.com/yTBH\n\nSubscribe to BenefitsAlly Weekly:\nhttps://links.benefitsally.com/yTBL\n\nRecord your own 3x3x3 Challenge:\nhttps://links.benefitsally.com/yT9U\n\nBenefitsAlly does not endorse or independently verify all claims.\n\nFULL TRANSCRIPT:\n\nWhat is TALON?\n\nHealthcare is the biggest market most of us are a part of, and it is the one market that does not behave like one. The prices are hidden from the people making the decisions, so nobody compares costs before receiving care and the costs just keep climbing. TALON fixes the missing piece. We take the prices that are technically disclosed, but completely unusable, and we turn them into clear, shoppable signals your employees can actually see before they receive care. Then we give them a reason to choose well, because saving the employer money should put money back in the employee's pocket. That is what we mean by making healthcare make sense. Real prices, real choices at the moment the decision actually gets made.\n\nHow is TALON different?\n\nSo here's the part that matters, because right now, almost everyone in the transparency space sounds the same. Most tools stop at disclosure. They show you an average or a range. They check the compliance box in accordance with the transparency in coverage rule, and then nothing changes, because the employee never sees a real price. So they never make a different choice. TALON starts where others stop. We turn those disclosed rates into a real price at the real point of choice. We pair it with our patented rewards engine that pays employees through shared savings to pick high value care. And we run it from the first search all the way through the final claim. Disclosure shows the price. TALON changes the decision.\n\nWho is a good fit for TALON?\n\nIf you're a self-funded employer, this is how you get your employees engaged, instead of just covered, and you capture the savings when they choose well and are financially aligned with you. And if you're an advisor, this turns market behavior into advice you can actually defend in the room, alongside CHROs and CFOs. The simplest way I can say it is this. Employees already shop for everything else in their lives. They compare, they read reviews, and they choose based upon their own priorities. Healthcare is the one place that has yet to be enabled for that decision-making process and that is the gap that TALON closes.","thumbnail_url":"https://cdn-thumbnails.sproutvideo.com/dc9adeb11310e3c056/00aae5f92556f3df/1783369406/w_1280/poster.jpg?v=1783371108","thumbnail_width":1280,"thumbnail_height":720,"video_id":"dc9adeb11310e3c056"}