video 1.0 SproutVideo SproutVideo https://sproutvideo.com <iframe class='sproutvideo-player' src='https://videos.sproutvideo.com/embed/ee9adab31c1ae7c064/29dbb8ee2342c8b1' width='630' height='354' frameborder='0' allowfullscreen referrerpolicy='no-referrer-when-downgrade' title='Video Player'></iframe> 630 354 3233.2 Most agents market… but very few truly connect. The difference is understanding how to get inside the conversation already happening in the consumer’s mind. In this class, Terry LeClair will break down his proven Marketing Equation (Interrupt • Engage • Educate • Offer) and show you how to apply it directly to your farm area and sphere of influence. You’ll learn how to stop being “just another agent” and start becoming the voice homeowners actually pay attention to. Terry will also walk you through the 7 key demographics within every farm and SOI, helping you understand how each group thinks, what they care about, and how to tailor your messaging so it resonates on a deeper level. When you align your marketing with the mindset of your audience, you don’t chase business, you attract it. If you’re ready to consistently generate conversations, build trust at scale, and position yourself as the obvious choice in your market, this training will give you the blueprint. https://cdn-thumbnails.sproutvideo.com/ee9adab31c1ae7c064/29dbb8ee2342c8b1/1777565385/w_1280/poster.jpg?v=1777565387 1280 720 ee9adab31c1ae7c064