Video engagement allows you to gain new insight into how your viewers are watching and interacting with your videos. We collect data on every single viewer who watches your video and present you with aggregate data for each of your videos, as well as letting you see each individual time a viewer watches your video.
For each video, you'll be able to see the following information along with an engagement graph that shows what percentage of people who watched the video were still watching at a given time:
We also collect engagement data for every single time a video is watched:
Our viewer engagement heat maps make it easy to see how your viewers interacted with your videos. At a glance, you can see which parts of the videos were watched, which parts were re-watched, and which parts were skipped.
You can tag your viewers with a nickname and email address so that you can easily keep track of them and don't have to see "Unknown Viewer" over and over again. There are four ways to tag a viewer:
The first option to tag your viewers is to use the email collection feature on your embedded videos. By enabling this feature, your viewers will be required to enter their email address before being able to view the video. This email address is used to automatically tag your viewers. The viewers email address is stored in a cookie so they only have to enter their email address once to see the video even if they come back to watch the video again. To enable email collection:
You can export the email addresses from the Video Engagement page.
Another way to tag a viewer is by passing along the email address with the embed code for the video. All that's needed is the
vemail query string parameter.
So, for example, if your embed code looks like this:
<iframe class='sproutvideo-player' type='text/html' src='http://videos.sproutvideo.com/embed/e898d32b5111be3c860/546cd1548x010aaeb' width='630' height='354' frameborder='0'></iframe>
and you wanted to tag the viewer with the email address
email@example.com , the new embed code would look like this:
<iframe class='sproutvideo-player' type='text/html' src='http://firstname.lastname@example.org' width='630' height='354' frameborder='0'></iframe>
Viewers can also be tagged by simply adding the
vemail parameter to the query string of the URL of the page on which the video is embedded.
If your video is embedded on a page with the URL
http://www.example.com/my-video.html and you want to tag the viewer with the email email@example.com, send them the following URL:
You can also manually tag your viewers. Click on one of the "Unknown Viewer"s links on the video engagement page. From there you can click on the "Change Name" or "Change Email" links to change the nickname or email address for the viewer.