Attract, capture, and convert leads into loyal customers with video lead generation. Once you get eyeballs on your video content, how do you persuade viewers to join your audience? We asked professional marketers and business owners to share their tips with real-world examples. Use their insights to inspire your next video lead generation campaign.
Bringing a product to market is more than just a launch—it’s about building meaningful customer connections from day one. Enhance your next go-to-market strategy with authentic video for a competitive edge and sustainable growth. In this short interview, Faana founder, Autumn Manning breaks down the biggest mistakes businesses make when launching a product—and how to avoid them.
Even without video, email marketing earns an average of $36 per $1 spent across industries. But add video? Click-through engagement triples. To leverage the power of both, we asked marketing experts and business owners to share their tips.
In 2024, we introduced features that turn scattered videos into structured brand experiences. From efficient workflows to highly customized video websites, we’re thrilled to share this roundup of the best product updates we shipped in 2024.
We had the privilege of chatting with Joe Siciliano, a 30-year industry veteran and managing broker with Compass’s real estate brokerage in Chicago. Discover dozens of practical tips for using video to drive results as a real estate agent.
It’s a software showdown. Adobe Premiere Pro and Blackmagic DaVinci Resolve are neck-and-neck in the race for the “We Do Everything” award, and it’s a pretty fantastic competition. But is one software better than the other? Determine which solution is better for you.
Why should businesses choose private video hosting over public platforms like YouTube? Industry experts share their justifications for private hosting and the disadvantages of public hosting sites like YouTube. Their seven insights might surprise you!
Attract, capture, and convert leads into loyal customers with video lead generation. Once you get eyeballs on your video content, how do you persuade viewers to join your audience? We asked professional marketers and business owners to share their tips with real-world examples. Use their insights to inspire your next video lead generation campaign.
Bringing a product to market is more than just a launch—it’s about building meaningful customer connections from day one. Enhance your next go-to-market strategy with authentic video for a competitive edge and sustainable growth. In this short interview, Faana founder, Autumn Manning breaks down the biggest mistakes businesses make when launching a product—and how to avoid them.
Video schema markup uses structured data to help search engines interpret your video’s content, details, and attributes. Structured data improves video visibility and ranking relevancy in search results due to its compatibility with machine learning. This article makes it easy for anyone to take advantage of its benefits.
Give your audience more ways to engage without creating new content. Reformat original video content into different mediums and extend the life of your videos. This practice encourages brand growth by diversifying how customers connect with your content across marketing channels. Start maximizing your video investment with these 10 methods.
Autumn Manning is a powerhouse entrepreneur and investor. She co-founded and scaled YouEarnedIt (now WorkTango) from seed funding to a successful exit. Now, she’s launching Faana to transform workforce leadership. In this short interview, learn the biggest mistakes founders make when launching a product—and how to avoid them. Plus, discover the power of authentic video for a competitive edge in…
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Unlike web pages, which include keyword information, videos rely on metadata to communicate the subject matter. Therefore, metadata is essential for video SEO. This guide will teach you how to use metadata to optimize your video content for search engine discoverability.
We created a 2D animation for Earth Day in collaboration with a watercolor artist five years ago. Now we’re deconstructing the process to show you how to create your own 2D animated videos.
This is an ideal 2D animation tutorial for beginners because we used common video tools. Uncap your creativity and discover the captivating world of 2D animations.
Evergreen content is highly effective at producing sustainable growth. This type of content continues to provide value for your target audience (and attract visitors) long past its publishing date. Our evergreen content mini-guide will teach you how to brainstorm topics, get the most out of your content, and provide you with a plethora of ideas to get started.
Maximize video engagement with these research-backed strategies. Learn how to measure engagement and evaluate the data. Try out these ten actionable strategies to get the most out of your video budget while building community and trust.
