How to Handle Trending Video Topics 

6 MIN TO READ Sometimes, you can choose when to participate in a fun and lighthearted online trend. Other times, that decision is made for you by crises that force you to upend your best laid…

Business Continuity Plans: Why Video is Essential

5 MIN TO READ In these uncertain times, we’re hearing a lot about prepping for, and coping with, potential disasters. The best way to prevent a calamity of any kind from crippling your business is to…

Maximizing Video On Instagram

6 MIN TO READ At 1 billion monthly active users, Instagram simply cannot be ignored. In particular, sharing video on Instagram offers unique opportunities for brand building and engagement that can’t be found elsewhere. In this…

Four Secrets to Optimizing Video for Social Sharing

5 MIN TO READ Marketing videos are rarely shared in just one place. Most are published not just on your website, but across a multitude of social platforms, each with different aspect ratios, resolution limits, and…

6 Components of a Successful Video Testimonial

3 MIN TO READ No matter how many times a sales rep raves about your product or service, it can’t compete with a glowing review or testimonial from an actual customer. It’s like having a friend recommend a product; you’re automatically inclined to trust them. 

In this blog post, we’ll take a look at why video testimonials resonate so well with audiences, using two examples from our own archive. 

Welcome To The Newly Redesigned SproutVideo Blog!

2 MIN TO READ At SproutVideo, we’ve been producing helpful content for nearly 10 years, and it was time for a facelift. Keep reading for details on our newly redesigned blog and video library.

How to Film Yourself for a Professional Result

In this episode of our How To Video Series, our Creative Director, Nick LaClair, breaks down what you’ll need to execute a professional video shoot all by yourself. To ensure that you…

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