11 MIN TO READ Explainer videos are high-value content assets that expand brand awareness and increase website conversions. Read this post for a complete step-by-step guide to making an explainer video, plus 10 of the best examples we could find to spark inspiration.
6 MIN TO READ What’s the first thing that comes to your mind when I say ‘video marketing’? Chances are you’re thinking about explainer videos, funny ads or even customer testimonials. I’d bet a dollar to a dime that you can even go further from those types of videos but you’d never think about educational video. You’re not alone – most business owners neglect…
3 MIN TO READ Image via Shutterstock Showing, not telling, is the most effective way to get customers engaged with your demo video. When done correctly, this is an opportunity to explain the benefits of your product, and to show potential customers its value. In this post, we highlight different brands that have each used video to demo their products, and we’ve given a couple of…
