4 MIN TO READ Your customers’ voices are a goldmine for product messaging. Discover a framework for video at every stage of the funnel with PMM Jeff Rezabek. In episode 9 of the Business Video Playback, Rezabek breaks down how to use authentic customer messaging to align your products with their needs.
15 MIN TO READ Get inspired to give with our gift ideas roundup! Whether the filmmaker in your life is a business professional or content creator, our list includes valuable gifts for everyone. With a range of gifts across budgets, we won’t judge if you get inspired to treat yourself.
4 MIN TO READ AI video tools are the shiny fix-all in the market today. But the sales pitch to marketers remains the same: “Save time, skyrocket reach, repurpose everything!” It’s a compelling promise. Who wouldn’t want to increase engagement and traffic by turning content into a video? We put a series of popular AI video tools to the test.
5 MIN TO READ How hospitality and tourism brands inspire travelers and turn video views into foot traffic Millions of tourists arrive annually in Chicago, drawn by its world-class architecture, museums, restaurants, sports, and entertainment. The city ranks among the top five U.S. destinations for culture and is home to the second-highest number of Fortune 500 headquarters in the country. Tourism in Chicago is…
5 MIN TO READ Video landing pages convert 38% better than pages without video. Video landing pages engage potential leads and drive conversions, making them effective for turning visitors into customers. Learn how to create video landing pages with expert advice and real-world examples.
5 MIN TO READ Video embed codes are small HTML snippets that display a video on your website. Website builders often encourage adding videos to websites with direct links. But direct links are vulnerable to downloads, leaks, and theft. Use this guide to embed your videos securely across website platforms. Learn how to share videos publicly without sacrificing control.
2 MIN TO READ Most customer testimonial videos fall flat. But when done right, they’re powerful sales tools with a big impact. We sat down with Alex Hoff, a former reality TV producer with a fresh take. Learn how to capture compelling customer stories for video testimonials that convert.
3 MIN TO READ Introducing The Business Video Playbook, an expert-backed series that reveals how business video is used to efficiently train teams, deepen customer relationships, and accelerate sales cycles. These must-watch conversations will elevate every aspect of your business videos.
