13 MIN TO READ B2B video marketing uses video throughout the customer journey to inform, educate, and assist current and prospective customers. The right B2B strategy will leverage video content for lead capture, relationship building, customer support, and sales. In this complete guide, we’ll walk through every step of creating an effective B2B video marketing strategy, with examples for brainstorming.
8 MIN TO READ Corporate videos showcase the best of your company. They convey valuable information and have become indispensable for persuading consumers and attracting job candidates.
We’ve compiled the 15 best examples of corporate videos to spark inspiration! Watch to see how corporate video can increase your company’s communication efficiency.
10 MIN TO READ It may be tempting to skip writing a video script in favor of “winging it. Writing a script is crucial to producing a compelling video that people will enjoy watching. It will also save you time, money, and frustration. This complete guide provides step-by-step instructions for writing a video script. Plus, grab our free script template to jumpstart your writing process.
11 MIN TO READ Explainer videos are high-value content assets that expand brand awareness and increase website conversions. Read this post for a complete step-by-step guide to making an explainer video, plus 10 of the best examples we could find to spark inspiration.
6 MIN TO READ Metadata is the organizational information (both visible and hidden) behind digital content that communicates the asset’s structure, administrative info, and description. All kinds of files contain metadata: from text documents to MP3s. Computers use this information to understand a file’s details. For web pages and uploaded content, search engines use metadata to organize and align content with relevant search queries….
11 MIN TO READ Evergreen content is highly effective at producing sustainable growth. This type of content continues to provide value for your target audience (and attract visitors) long past its publishing date. Our evergreen content mini-guide will teach you how to brainstorm topics, get the most out of your content, and provide you with a plethora of ideas to get started.
9 MIN TO READ There’s a lot to learn from these viral hits and timeless classics. Whether it’s a tear-jerker or a fall-off-the-sofa funny video, there’s something wonderfully evocative about holiday advertisements. We’ll look at the best holiday commercials and discuss how you can create a great holiday marketing video. Prepare your tear ducts.
4 MIN TO READ The benefits of video marketing are especially significant for e-commerce businesses. Video is a compelling way for e-commerce brands to immerse users in the buying experience and increase sales. Gain these seven benefits for your e-commerce business and supercharge your revenue growth.
