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The Complete Guide to Building a Corporate Communications Strategy

12 MIN TO READ It probably won’t take you long to recall a corporate misstep or scandal that either shouldn’t have happened or could have been handled… better.  When employees and executives were asked, “What’s the main cause for workplace failures?” 86% said it was a lack of effective collaboration and communication.  In fact, poor business communication cost corporations (of the 400 surveyed) an…

11 Evergreen Content Ideas with Examples! (Updated for 2023)

11 MIN TO READ Evergreen content is highly effective at producing sustainable growth. This type of content continues to provide value for your target audience (and attract visitors) long past its publishing date. Our evergreen content mini-guide will teach you how to brainstorm topics, get the most out of your content, and provide you with a plethora of ideas to get started.

10 Best Holiday Marketing Videos (and Why They Went Viral)

9 MIN TO READ There’s a lot to learn from these viral hits and timeless classics. Whether it’s a tear-jerker or a fall-off-the-sofa funny video, there’s something wonderfully evocative about holiday advertisements. We’ll look at the best holiday commercials and discuss how you can create a great holiday marketing video. Prepare your tear ducts.

Product Update: Dynamic Watermarks for Videos

3 MIN TO READ We’re serious about security at SproutVideo, which is why we are excited to announce a new way to protect your hosted videos. Dynamic watermarking is an effective deterrent against screen recording and unauthorized distribution of your high-value video content. Our new dynamic watermarks will display the viewer’s email address, IP Address, and Session ID over your video and constantly change…

10 Essential Planning Documents for Video Production

6 MIN TO READ Producing original video content is hard work that can require a large investment of time and money … and failure usually isn’t an option. However, knowing how to use the correct planning documents is the secret to any production’s success. Using the right apps and tools to create these documents will greatly simplify your video production process, and can be…

Summer 2022 Product Updates

4 MIN TO READ We’ve improved SproutVideo with easy-to-use features and additional player customization options like animated poster frames and the ability to clone videos, live streams, and playlists. Watch our explainer video now for a walkthrough of the latest features.