5 MIN TO READ We recently interviewed Alex Hoff of CoverStory, who shared his formula for customer story videos that drive action. Inspired by his approach, we produced a new testimonial video (and re-edited an old one)! Watch our results and grab the framework for your next video.
2 MIN TO READ Most customer testimonial videos fall flat. But when done right, they’re powerful sales tools with a big impact. We sat down with Alex Hoff, a former reality TV producer with a fresh take. Learn how to capture compelling customer stories for video testimonials that convert.
3 MIN TO READ Introducing The Business Video Playbook, an expert-backed series that reveals how business video is used to efficiently train teams, deepen customer relationships, and accelerate sales cycles. These must-watch conversations will elevate every aspect of your business videos.
9 MIN TO READ Customizable video players amplify brand recognition, spark viewer interaction, and give you control of the viewing experience—fueling conversions. Discover plug‑and‑play customizations you can add in seconds. Use this guide to infuse your video player with your brand’s DNA and propel prospects straight to conversion.
5 MIN TO READ Double the engagement of your video-based learning initiative. We sat down with Ethan Anderson, Director of Product Management for NOLA Education’s Star Academy, which leverages multimodal learning to drive academic success for learners. Discover invaluable insights for developing professional training videos and thought leadership content. Watch the video interview now.
3 MIN TO READ Make your content more accessible, engaging, and professional without the extra work. Introducing automated subtitles with language detection, now available on all SproutVideo plans for new on-demand videos (with transcription for existing content also available).
11 MIN TO READ Attract, capture, and convert leads into loyal customers with video lead generation. Once you get eyeballs on your video content, how do you persuade viewers to join your audience? We asked professional marketers and business owners to share their tips with real-world examples. Use their insights to inspire your next video lead generation campaign.
5 MIN TO READ Video embed codes are small HTML snippets that display a video on your website. Website builders often encourage adding videos to websites with direct links. But direct links are vulnerable to downloads, leaks, and theft. Use this guide to embed your videos securely across website platforms. Learn how to share videos publicly without sacrificing control.
9 MIN TO READ Customizable video players amplify brand recognition, spark viewer interaction, and give you control of the viewing experience—fueling conversions. Discover plug‑and‑play customizations you can add in seconds. Use this guide to infuse your video player with your brand’s DNA and propel prospects straight to conversion.
5 MIN TO READ Double the engagement of your video-based learning initiative. We sat down with Ethan Anderson, Director of Product Management for NOLA Education’s Star Academy, which leverages multimodal learning to drive academic success for learners. Discover invaluable insights for developing professional training videos and thought leadership content. Watch the video interview now.
11 MIN TO READ Attract, capture, and convert leads into loyal customers with video lead generation. Once you get eyeballs on your video content, how do you persuade viewers to join your audience? We asked professional marketers and business owners to share their tips with real-world examples. Use their insights to inspire your next video lead generation campaign.
Alex Hoff, CEO of CoverStory shares why he chooses SproutVideo to power his video-based business. Drawing from binge-worthy shows, CoverStory crafts testimonial videos that ditch scripted talking points for emotional tension and character-led storytelling. The result? Customer stories that hold attention and drive action. Inspired by his approach, we used his formula to create this customer story. Apply this framework…
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4 MIN TO READ We created a 2D animation for Earth Day in collaboration with a watercolor artist five years ago. Now we’re deconstructing the process to show you how to create your own 2D animated videos.
This is an ideal 2D animation tutorial for beginners because we used common video tools. Uncap your creativity and discover the captivating world of 2D animations.
7 MIN TO READ Unlike web pages, which include keyword information, videos rely on metadata to communicate the subject matter. Therefore, metadata is essential for video SEO. This guide will teach you how to use metadata to optimize your video content for search engine discoverability.
15 MIN TO READ The market for AI-generated videos has skyrocketed, increasing nearly 20% globally year-over-year. We tested dozens of AI-generative tools to create this list of the 10 best AI tools for video editing and production. Artificial intelligence is changing video editing and production as we know it. Here’s how to expedite the video production process with AI tools.
5 MIN TO READ We recently interviewed Alex Hoff of CoverStory, who shared his formula for customer story videos that drive action. Inspired by his approach, we produced a new testimonial video (and re-edited an old one)! Watch our results and grab the framework for your next video.
