The Importance of Sharing Videos on Social

4 MIN TO READ With so many new social media platforms popping up left and right, it can be tough to determine the best place to post your videos, or whether to post them at all. Not all platforms are equal when it comes to video, but with video becoming an enormous aspect of the social space, it’s more important than ever to get it right.

Best Practices for Creating a Video Using Stock Footage

5 MIN TO READ What can you do when you need to produce a video, but you don’t have the time or resources to shoot original footage? Enter the wonderful world of stock video. While this is usually used to fill in the gaps of original content, you can create fully fleshed out videos in no time, with the help of some creativity and…

Mapping Video Marketing Content to Tactics and Tools

5 MIN TO READ Video is a brilliant tool for growing your business, especially when combined with the right marketing tools. Last week, we sat down with Chloe Romero from Lemonlight Media to walk you through exactly which types of content work best, while paired with SproutVideo’s features.  We’ll be looking specifically at lead capture, video SEO, calls-to-action, and social sharing in this post….

Learn How Media Bridge Streamlines Hubspot/SproutVideo Integration

3 MIN TO READ As marketers, we are always seeking new ways to connect with our audience. At SproutVideo, our mission is to put creativity back in marketers’ hands, taking video to the next level by empowering our users to use high-quality video throughout their marketing efforts. With intuitive, powerful tools like embedded video, video analytics, mobile playback, and a high level of security,…

Best Software for Editing Video at Every Level

6 MIN TO READ Video editing can be a challenging skill to master, though it has become much more accessible in recent years. At this point, there is a broad range of apps, from basic to professional, that make it possible for anyone at any level.

Six Steps to Nail Your Live On-Camera Delivery

4 MIN TO READ The vast majority of us spent a large amount of time this past year interacting with people through screens. And while most of those quick conference calls are relatively low stakes, what do you do when you need to nail a live stream for your business or for a large audience? In this post, we’ll take you through six steps…

Four Steps to Turn Your Smartphone Into a Camcorder

The best camera is the one you have on you, and in most cases, that is your smartphone. In this episode of How To Video, we’re going over the four accessories you should invest in to transform your smartphone into a camcorder.

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