The New Normal for Video Production
5 MIN TO READ A year ago, video productions of all shapes and sizes came to a screeching halt. The outbreak of COVID-19 upended the industry, and put many, many people out of work. As the…
Post Category: Video Production
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What is White Balance and How Does It Work?
6 MIN TO READ You’ve probably heard of white balance or have the setting on your camera, but do you actually understand how it works? In this How to Video episode, we’ll be taking a look…
8 Predictions for Video Production in 2021
5 MIN TO READ For much of the past year, it felt like the only constant was change. Many video productions were scrapped along with any other sizable gatherings, and even seasoned professionals were tasked with…
How to Condition Your Home Studio for Better Audio
6 MIN TO READ Nothing ruins a video faster than bad audio. And, of all the aspects of your video, it’s the hardest to correct if you don’t get it right in the first place. You…
How Shutter Speed Impacts Your Footage
4 MIN TO READ You’ve probably heard the term shutter speed, but do you actually know what it means, how it works, or how to choose the right speed? There is actually a super simple golden…
Staying Safe on Set in a Pandemic
6 MIN TO READ Is it possible to run a shoot safely in a pandemic? It’s been several months since the world came to a screeching halt, and many of us are eager to get behind…
How to Live Stream Your Next Company Event
5 MIN TO READ As many companies are navigating a sudden switch to a remote workforce for the first time, a big stumbling block has been company-wide events that usually require experts or company leadership to…
6 Components of a Successful Video Testimonial
3 MIN TO READ No matter how many times a sales rep raves about your product or service, it can’t compete with a glowing review or testimonial from an actual customer. It’s like having a friend recommend a product; you’re automatically inclined to trust them.
In this blog post, we’ll take a look at why video testimonials resonate so well with audiences, using two examples from our own archive.
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