3 MIN TO READ No matter how many times a sales rep raves about your product or service, it can’t compete with a glowing review or testimonial from an actual customer. It’s like having a friend recommend a product; you’re automatically inclined to trust them.
In this blog post, we’ll take a look at why video testimonials resonate so well with audiences, using two examples from our own archive.
3 MIN TO READ Whether you love it or hate it, Valentine’s Day is upon us once again. And with it, comes another opportunity to flex our creative muscles on a sweet promotional video. In this…
5 MIN TO READ Video marketing is probably a big part of your marketing strategy. And if it isn’t yet, it soon will be. As demand for video goes up, it begs the question: should your…
3 MIN TO READ In business videos, the musical score tends to be an afterthought. The right music can give your audience just the right feeling and — more importantly — the wrong music may sink…
3 MIN TO READ Creating a holiday video can be a struggle. Creating a holiday video within a short timeframe can be a nightmare, but it’s not impossible. Having creative limitations sometimes actually enhances the process. …
4 MIN TO READ When it comes to video equipment, people usually want the latest and greatest version they can get their hands on. So, it might be surprising to hear that vintage lenses remain in…
6 MIN TO READ When should you grab your phone to film a quick video, and when should you invest much more heavily in production? As phones become more and more capable of recording high quality…
6 MIN TO READ Stop motion is the darling video format of the social media age. It’s fun, light-hearted, engaging, and appropriate for many types of videos. So, how can you go about making your own…
