Most customer testimonial videos fall flat. But when done right, they’re powerful sales tools with a big impact. We sat down with Alex Hoff, a former reality TV producer with a fresh take. Learn how to capture compelling customer stories for video testimonials that convert.
2 MIN TO READIntroducing The Business Video Playbook, an expert-backed series that reveals how business video is used to efficiently train teams, deepen customer relationships, and accelerate sales cycles. These must-watch conversations will elevate every aspect of your business videos.
3 MIN TO READDouble the engagement of your video-based learning initiative. We sat down with Ethan Anderson, Director of Product Management for NOLA Education’s Star Academy, which leverages multimodal learning to drive academic success for learners. Discover invaluable insights for developing professional training videos and thought leadership content. Watch the video interview now.
5 MIN TO READAttract, capture, and convert leads into loyal customers with video lead generation. Once you get eyeballs on your video content, how do you persuade viewers to join your audience? We asked professional marketers and business owners to share their tips with real-world examples. Use their insights to inspire your next video lead generation campaign.
11 MIN TO READBringing a product to market is more than just a launch—it’s about building meaningful customer connections from day one. Enhance your next go-to-market strategy with authentic video for a competitive edge and sustainable growth. In this short interview, Faana founder, Autumn Manning breaks down the biggest mistakes businesses make when launching a product—and how to avoid them.
4 MIN TO READWe had the privilege of chatting with Joe Siciliano, a 30-year industry veteran and managing broker with Compass’s real estate brokerage in Chicago. Discover dozens of practical tips for using video to drive results as a real estate agent.
3 MIN TO READWhy should businesses choose private video hosting over public platforms like YouTube? Industry experts share their justifications for private hosting and the disadvantages of public hosting sites like YouTube. Their seven insights might surprise you!
5 MIN TO READGive your audience more ways to engage without creating new content. Reformat original video content into different mediums and extend the life of your videos. This practice encourages brand growth by diversifying how customers connect with your content across marketing channels. Start maximizing your video investment with these 10 methods.
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