3 MIN TO READ Online video has completely changed certain industries. Retail is no exception. Online retail has always suffered from the distance between the purchase decision and the physical experience of the purchased product. Workarounds like product sampling have worked reasonably well for certain categories – just ask BirchBox. Still, online video is the only tool that truly helps bridge that gap instantaneously….
3 MIN TO READ Using video conferences to prescreen job candidates is not new, and has been happening since Skype and other platforms made it easy to connect with people through a webcam. A more recent trend is the use of pre-recorded videos in the application process, where, rather than writing out their responses to interview questions or a phone screen, a candidate has…
< 1 MIN TO READ SproutVideo is excited to share a super cool little video innovation – just in time for the holidays! If you are lucky enough to live in Australia, you have a new option for seasons’ greetings. Their unexpectedly innovative national post service developed a video-enabled stamp for packages and regular mail.
2 MIN TO READ Today we’re taking a little inspiration from online chatter. That’s right. Today’s post is dedicated to slow motion. If you’ve been paying attention to tech news or watching some of the newest video trends, you might have noticed a bit of buzz about it over the past couple weeks.
3 MIN TO READ “Cause marketing” is defined by Wikipedia as any type of marketing relationship for social and other charitable causes. It sometimes incorporates fundraising because it can be a win-win for a brand and a great cause. Some of the possible benefits include improved public relations and customer relationships, and additional marketing opportunities. The very best benefits, of course, are investing in…
