8 MIN TO READ Companies rely on video more than any other format. In fact, 80% of marketers credit video for directly increasing sales. This article covers how to use video at every stage of your sales process. So no matter where or how someone engages with your company, they receive the value your business offers.
13 MIN TO READ B2B video marketing uses video throughout the customer journey to inform, educate, and assist current and prospective customers. The right B2B strategy will leverage video content for lead capture, relationship building, customer support, and sales. In this complete guide, we’ll walk through every step of creating an effective B2B video marketing strategy, with examples for brainstorming.
7 MIN TO READ Video customer support is one of the best strategies for creating customer loyalty. Consumers expect timely solutions, and video provides immediate answers. In fact, video can be used for support and retention throughout the customer’s journey. In this article, we’ll discuss seven ways to use video for customer support and retention.
7 MIN TO READ Video websites are designed to showcase video front and center. They are an ideal solution for companies and creators who need a destination for viewers. Whether you want to build an employees-only video library or protect your content behind a paywall, video websites offer an affordable and effective solution. This article covers making a video website in 10 steps, from ideation to launch!
12 MIN TO READ It probably won’t take you long to recall a corporate misstep or scandal that either shouldn’t have happened or could have been handled… better. When employees and executives were asked, “What’s the main cause for workplace failures?” 86% said it was a lack of effective collaboration and communication. In fact, poor business communication cost corporations (of the 400 surveyed) an…
9 MIN TO READ There’s a lot to learn from these viral hits and timeless classics. Whether it’s a tear-jerker or a fall-off-the-sofa funny video, there’s something wonderfully evocative about holiday advertisements. We’ll look at the best holiday commercials and discuss how you can create a great holiday marketing video. Prepare your tear ducts.
4 MIN TO READ The benefits of video marketing are especially significant for e-commerce businesses. Video is a compelling way for e-commerce brands to immerse users in the buying experience and increase sales. Gain these seven benefits for your e-commerce business and supercharge your revenue growth.
4 MIN TO READ This week, we will give you eight actionable ways to grow your email list and keep in touch with the people that matter the most to your business.
