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5 Most Valuable Video Metrics to Measure Success

9 MIN TO READ Video metrics tell the story of how viewers interact with your video. They serve as key performance indicators (KPIs) for videos that provide direction as you review the data, test strategies to enhance engagement, and increase ROI.  From learning and development to operations, technology, and support — video metrics are essential for tracking the effectiveness of video content. Learn how…

5 Use Cases for Business Videos & How to Track Success

5 MIN TO READ Discover how to use video to achieve business goals in customer support, learning and development, marketing, and more. We’ll also cover the video metrics needed to measure success. Review these video use cases to set clear goals for your video strategy.

15 Live Stream Metrics & How to Measure Success

13 MIN TO READ Discover how live streaming can empower your business or organization. Live streaming metrics allow organizations to determine ROI, meet compliance standards, maintain security measures, and more. Learn how to evaluate and improve your strategy using analytics in this SproutVideo platform guide.

What is a Watermark for Video? Automatic Theft Prevention for Videos

8 MIN TO READ Video watermarks build brand awareness and protect private content. Creators and companies commonly add static logo watermarks to photos, videos, and PDFs. But static watermarks can be removed. Discover how to watermark videos and why it’s important, plus check out examples to decide which type of watermark is best for your business.