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Making Great Video Content on Any Budget: Lessons in Three Stories

5 MIN TO READ It’s important to know how to make good content when budget, location, and time are limited. SproutVideo’s Hoda Emam sat down with commercial director Jyri Pasanen to talk about making video content with these types of constraints. Watch Jyri’s entertaining stories, as well as the lessons we can learn to help you sidestep challenges, and create great content regardless of the limitations.

For Instructional Videos, Success Starts With Structure

5 MIN TO READ Instructional videos are invaluable tools for businesses. They can assist with employee training or teach customers how to use a product or service. They can also provide important information for clients or outline company policies for personnel. Remote work is a more acceptable norm as of late, so engaging and accessible instructional videos are a must. And creating those videos…

New Spruce Video Website Theme

4 MIN TO READ We just unveiled a brand new video website theme called “Spruce,” and we couldn’t be more excited about it. Beauty and charm, functionality and style — it’s got everything. We think the best way for you to get to know Spruce in all its glory is to hear from the person who designed it.

Setting Goals for Video Marketing

6 MIN TO READ Whether you’ve been making videos for your company for years or you’re just getting started, creating goals will be a very important waypoint on your quest for success. Like every other aspect of your marketing strategy, having clearly defined video goals from the start will help you in every step of the process.