7 MIN TO READ Most people think of a video watermark as a logo in the corner of a video. But a static logo watermark serves a different purpose than visible dynamic watermarks or invisible forensic watermarks. Learn how to add watermarks and when to use each type in your business.
6 MIN TO READ Gated video content restricts access using lead capture, paywalls, or business access controls. Each type of gated video content serves a different purpose. Same phrase; three completely different jobs. Learn when to use each video gate and how to protect content beyond it.
11 MIN TO READ When video is an asset, private video platforms are essential to protecting brand reputation and company revenue. For discoverability and affordability, businesses often start on public platforms like YouTube, but eventually need private video features that public platforms just don’t offer. Here are seven reasons private hosting belongs in every business video workflow.
7 MIN TO READ Restricting video access allows businesses to control exactly who can watch a video, where they can view it, and how they can access it. Determine the video access restrictions your business needs. Explore seven ways businesses protect video for secure, private sharing.
5 MIN TO READ Businesses rely on video to train, market, and communicate at scale. We’ve pulled ten practical ways businesses are using video heading into 2026, based on the articles our audience found most valuable. Here are the ten most popular SproutVideo blog posts of 2025.
6 MIN TO READ Video trends for 2026 reflect the tension between scaling business with AI and building trust with authenticity. We asked leaders in L&D, corporate communications, and marketing what’s changing and how they’re adapting. Explore the video trends shaping decisions in 2026.
4 MIN TO READ Your customers’ voices are a goldmine for product messaging. Discover a framework for video at every stage of the funnel with PMM Jeff Rezabek. In episode 9 of the Business Video Playback, Rezabek breaks down how to use authentic customer messaging to align your products with their needs.
4 MIN TO READ AI video tools are the shiny fix-all in the market today. But the sales pitch to marketers remains the same: “Save time, skyrocket reach, repurpose everything!” It’s a compelling promise. Who wouldn’t want to increase engagement and traffic by turning content into a video? We put a series of popular AI video tools to the test.
