5 MIN TO READ We just released live streaming in beta on our platform, and today, we’re sharing an expert-led tour of these exciting new product features. Live streaming is a powerful way to reach an…
8 MIN TO READ Whether this post finds you at the start of your journey, or whether your company is already practicing inclusive marketing, we’re sharing our perspective to help you go even further than before….
4 MIN TO READ The perfect teasers are created to grab the attention of viewers and keep them wanting more. But, how do you craft one without giving too much away? In this post, we’ll be…
6 MIN TO READ Sometimes, you can choose when to participate in a fun and lighthearted online trend. Other times, that decision is made for you by crises that force you to upend your best laid…
6 MIN TO READ At 1 billion monthly active users, Instagram simply cannot be ignored. In particular, sharing video on Instagram offers unique opportunities for brand building and engagement that can’t be found elsewhere. In this…
3 MIN TO READ No matter how many times a sales rep raves about your product or service, it can’t compete with a glowing review or testimonial from an actual customer. It’s like having a friend recommend a product; you’re automatically inclined to trust them.
In this blog post, we’ll take a look at why video testimonials resonate so well with audiences, using two examples from our own archive.
4 MIN TO READ Video marketing became a major player in the 2010s and has no plans to slow down in 2020 and beyond. A lot of what is relevant for video marketing in 2019 will…
5 MIN TO READ Year after year, one British retailer sets the standard for emotional storytelling in their Christmas ads. That’s right, we’re talking about John Lewis, the reigning champion of heartwarming, tear-jerking holiday campaigns. But…
