2 MIN TO READ We think you’ll fall in love with these new features! We just added support for in-player calls-to-action, and enhanced lead capture forms to collect and send more data to the platform of…
11 MIN TO READ One of the core concepts of online marketing is the idea that the sales process neatly resembles a funnel. Although there are many variations, a typical marketing funnel starts with awareness, then…
5 MIN TO READ It’s no secret that a good marketing video takes a lot of effort. So, how can you ensure you get the most out of it as possible? In this post, we explore…
5 MIN TO READ Our understanding of nostalgia, or “the intense longing for home”, has come a long way since it was first “diagnosed” in the 1600’s. Nostalgia has evolved from being seen as a cause…
7 MIN TO READ Whether you’re shooting on location, or have offices in different cities, your entire video team is rarely in one place. So, how do you ensure your remote team is communicating effectively, and…
8 MIN TO READ Appearing on camera can be nerve-wracking, even for executives. There’s something about staring into a camera lens that tends to spike people’s stress levels, no matter how high-powered their day job might…
6 MIN TO READ In this guest post from G2, a business software and service review website, we explore how company culture can be a differentiating factor when using video to attract new hires. The best…
4 MIN TO READ This Earth Day, we’re worried about our planet. It seems as though every year brings news of yet another environmental catastrophe, whether it’s an oil spill, rapidly declining populations of pollinators and…
