2 MIN TO READ Video marketing is evolving at a hectic pace, and will certainly continue to do so in the coming year. We already shared our predictions for the most impactful trends for online video. Now, let’s take a closer look at what, specifically, is going to matter for video marketing.
4 MIN TO READ Audiences are tricky to manage. Say the wrong thing, and they can quickly lose interest in your message. A little charm goes a long way to ensuring viewers engage with your video and stay firmly on your side. A viewer that has been well and truly charmed is one that will tell others about the video they have seen and…
4 MIN TO READ You’ve met a potential customer, and they seem really interested. What’s your next move? When you’re back at the office you could send them an email, but that’s hardly going to set their world alight. Video mail, on the other hand, is a surefire way to get their attention, tell them more about your service, and take your business relationship…
4 MIN TO READ The end of 2016 is upon us, and what a year it was! Tumultuous at times, 2016 saw lots of ups and downs. The world of online video is no exception. From provocative live video streams, to innovative uses for 360 video and virtual reality, 2016 offered a lot of surprising moments. But, we believe the best is yet to come. To help you…
4 MIN TO READ If your brand needs to connect with a new audience – or even reconnect with an old one – there’s no better way than video. Whether you recently changed your core message, introduced an exciting new product range, or want to engage with an entirely new target market, video will enable you to stay relevant. Even better, your audience can enjoy, take…
4 MIN TO READ We’re usually advised to avoid working with small or furry subjects entirely. They’re renowned scene-stealers, and are notoriously hard to corral, much less direct. However, marketing videos that amp up the cute factor are more likely to get noticed. To help you take advantage of that simple fact, here are twenty things to not do if you’re featuring children or…
4 MIN TO READ This post contains spoilers! Hurry up and finish Season One of HBO’s Westworld before reading if you haven’t done so already. If you obsessively watched Westworld Season One over the past couple months, you might have caught onto some of their tricks. For instance, the multiple timelines, whether or not certain people are “real,” and when characters are acting under their own…
2 MIN TO READ As you may have noticed from years past, we love releasing product updates just before the holidays. Think of it as our little gift to you during a hectic time of year. This year, we made it possible to upload much larger video files to our platform. We also made uploads resumable, meaning they’ll pick up where you left off if…
