The fitness industry is massive and growing. The US represents the largest health and fitness market in the world, valued at an estimated $30 billion, with more than 38,000 locations and over 60 million members. Demand is growing as the US Bureau of Labor Statistics estimates that employment opportunities in this industry will grow faster than average over the next 10…
4 MIN TO READIf you are doubling down on video, then you need to make your website a go-to place for online video content. Understanding where viewers are watching your videos, the video content they are consuming, and how they are discovering videos are the three keys to creating a website that becomes a destination for online video. We will breakdown each of…
4 MIN TO READResearch projects that online video traffic will quadruple by 2020. To take advantage of this compelling trend, it’s critically important to optimize your video marketing strategy to make sure you’re getting a good return on your investment. Professional video hosting providers, like SproutVideo, can furnish you with an array of analytics tools to help. Here’s a brief overview of the metrics that we think will…
6 MIN TO READYou’ve probably heard by now that video is one of the best ways of engaging audiences online. Ready to take the leap and start creating your own video content? Here is a quick guide to help keep you on the right path. Content marketing with video is pretty simple. The main things to remember are to focus on content, know…
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