Posts by "Laci Texter"

177 posts found

Which Famous Director Are You?

4 MIN TO READ It’s time to put the camera down, step away from the editing software, and have a little fun! How do we propose you do that? Take some time out to find out which director’s style you have, of course. Do you love to use specials effects for that wow factor? Are lovable characters a feature of every video you make?…

Video Marketing Lessons from Luxury Brands

3 MIN TO READ Sometimes we need to escape from it all. Watching shows about the mega-wealthy, pinning fabulous designer clothes on Pinterest, or planning what you’d eat at a Michelin-starred restaurant… As well as a source of escapism, luxury brands can also provide inspiration for everyday video marketing campaigns. In this post, we take a look at the techniques used by some luxury brands, and…

14 Crucial Steps to Market Videos for Free on Your Own

3 MIN TO READ If you’re part of a small team, your expertise needs to be incredibly wide-ranging. Everyday you come up with great ideas, you get creative with production, and then of course comes marketing your videos! Follow this guide to marketing videos on your own, and you can add another valuable skill to your ever-growing list.

Eight Unexpected Video Marketing Lessons from Sports

5 MIN TO READ Whether you watched the Olympics or not, one thing is clear: people are getting better and better at sports. One of the most effective (legal) tools being used to enhance performance is video, and the ways in which it’s being leveraged for athletes inspired us to explore how the same ideas could be applied to video marketing. From performance analysis,…

10 New Ways to Engage Students with Video

3 MIN TO READ Have you ever wondered how to harness the power of video in the classroom? In our previous post we shared engaging video assignments for elementary and middle school students. Now, we’re going to look at how it can be used to enhance your students’ learning experience (and cut down on your administrative tasks!).

Ten Engaging Video Assignments to Get Your Students Talking

5 MIN TO READ In the classroom, video means instant engagement, and making video is an increasingly important skill for youngsters to develop. We’ve put together ten exciting assignment ideas that will help elementary and middle school teachers get their students making great video! Parents, feel free to steal these ideas for rainy weekends, too.

Hi, I’m Your CEO: 15 Tips for Your Internal Corporate Video

3 MIN TO READ If you’ve decided to take the plunge and make video an integral part of your organization’s communications strategy, the next step is coming up with some great ideas! From format to content to following up your video, this post will show you how to improve and simplify internal communications.