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Posts Tagged with: Engagement

41 posts found

Video Marketing Lessons from Red Bull, Dove and GoPro

3 MIN TO READ Have you ever wondered what it takes to make videos that are memorable and emotive? Does it require oodles of cash? A huge team of videography experts? Not necessarily – although these things certainly don’t hurt! What’s important is a thorough understanding of your target audience, a willingness to do something different when it comes to video, and a good…

10 Best Practices for Creating an Engaging Video Learning Center

8 MIN TO READ Keeping up with the pace of change in the modern world can feel overwhelming. After a long day, it requires a lot of discipline to pick up a book or go to a talk. Even reading an article can inspire pangs of guilt when to-do’s are piling up on your desk. This is exactly where video learning centers come in….

Video Marketing Lessons From Auto Body Repair Shops

4 MIN TO READ Customer communication is key to growing just about any business. After all, a well-informed customer who fully understands your product, or the services you’ll provide, is much likelier to be happy with the outcome. Happy customers might even tell their friends, helping to generate that all important brand awareness for your business. As a business that relies heavily of word-of-mouth and referrals, auto body…

How to Film Your Own Video Rant

3 MIN TO READ Bottling everything up never did anyone any good! Releasing your feelings on video is not only cathartic, it makes for an authentic video that tells your followers exactly what you’re all about. But, you don’t want to come across as someone with anger issues! There’s a fine line between letting people know what you’re really thinking, and oversharing, or offending….

Video Marketing Inspiration from Your Local Bakery

4 MIN TO READ Around 78 percent of Americans like to order dessert when they’re celebrating. The baking industry is worth $311 billion across the US. That’s certainly something to celebrate for bakery owners! There are two ways of looking at this: customers are prepared to spend money on sweet treats; and there’s a huge amount of competition for artisan bakers. Setting yourself apart…

6 TED Talks That Will Change the Way You Make Video

4 MIN TO READ Have you ever met someone who doesn’t like TED talks? Me neither. It’s where I turn when I want to learn from fascinating people who aren’t afraid to shake things up. It’s one of my favorite spaces online to get inspired, especially when it comes to exciting ideas about video making. In this post, we’re going to take a look…

Video Marketing for Your Small Business: Clothing Boutiques

4 MIN TO READ How do you level the playing field when it comes to competing with other indie clothing stores, or bigger, well-established boutiques? One word: video. A thoughtfully executed video marketing campaign will show off your wonderful clothing to customers. With videos promoting product features, expert fashion tips, and how to videos, you can showcase the brands you stock, the beautiful colors…