Is your marketing strategy best described as ambulance chasing? If there ever was an industry that needed to drag its marketing efforts out of the dark ages, it’s the legal industry.
So why not try something modern and highly impactful? A well-made video will tell people what you’re all about, and the difference you can make when they’re in need. Read on for tips on how to produce an authentic, targeted video.
Bottling everything up never did anyone any good! Releasing your feelings on video is not only cathartic, it makes for an authentic video that tells your followers exactly what you’re all about.
But, you don’t want to come across as someone with anger issues! There’s a fine line between letting people know what you’re really thinking, and oversharing, or offending.
In this post, you’ll learn how to share your feelings on camera (the legally safe way), dress the set, and engage with viewers.
We’re usually advised to avoid working with small or furry subjects entirely. They’re renowned scene-stealers, and are notoriously hard to corral, much less direct.
However, marketing videos that amp up the cute factor are more likely to get noticed. To help you take advantage of that simple fact, here are twenty things to not do if you’re featuring children or animals in your marketing video.
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