5 MIN TO READ The live streaming industry is a growing market that reached $70 billion in 2021. Using third-party sites like Facebook, Twitch, or YouTube to stream live classes, conferences, or events can be convenient. However, there is value in building your own website and integrating it with a live streaming platform. As the industry continues to grow, there will be some inevitable…
4 MIN TO READ The vast majority of us spent a large amount of time this past year interacting with people through screens. And while most of those quick conference calls are relatively low stakes, what do you do when you need to nail a live stream for your business or for a large audience? In this post, we’ll take you through six steps…
4 MIN TO READ Live events can be a real boost to your business, but only if your audience shows up! There are six key elements you’ll need to pull together to effectively promote your live stream. Keep reading to get a handle on promoting your next live stream, including a suggested timeline. 1. Event Landing Page Online events require a website, microsite, portal, or…
5 MIN TO READ Launching a live stream series is no small undertaking. There are many decisions, large and small, that need to be made before you can get it off the ground. In this post, we’re sharing the ten key questions you need to answer before you go live. To better understand what it takes to move in-person events online, we sat down…
6 MIN TO READ Live streams are one of the most powerful tools you can use to reach your audience. But how do you fit them in as a recurring part of your video marketing plan? In this post, we’re going to be breaking down exactly how to make live streams a regular part of your video marketing plan. By the end of this…
6 MIN TO READ Webinars and live streams are an important part of any B2B marketing strategy. However, especially for those new to live audiences, it can be hard to know when it’s best to use a webinar, or to broadcast your ideas with a live stream. After all, both webinars and live streams enable you to deliver your message in real-time, and engage…
6 MIN TO READ If you’ve never put together a virtual event, now is the time to learn how it can benefit your business. Over the last year, ticketed virtual events have become part of our new “normal” and will continue to be a way for brands to reach audiences like never before.
6 MIN TO READ As you start to live stream more and more, you’ll naturally want to know how your broadcasts are performing with your audience. To that end, SproutVideo provides detailed metrics both during and after your live stream. Still, all those data points can only do so much for you if you’re not sure what to look for. Whether you’re trying live…
