3 MIN TO READ Ever wonder why food looks so much better on your plate than it does on camera? As it turns out, there are a few simple tricks to filming food so that it looks as good as it tastes. We’re not talking about crazy food industry sleight of hand, like using shaving cream instead of whipped cream. We’re talking about easy ways…
4 MIN TO READ Sometimes, it’s what goes unsaid that adds the most to a story. It might not be your first instinct, but you can engage viewers and get a message across without any dialogue at all. Given that many videos play without sound, especially if they are autoplaying, or shared on social media, knowing how to craft a silent story is an…
5 MIN TO READ As the nights grow longer, and the shadows deepen, our minds tend to turn to things that go bump in the night. With Halloween around the corner, it’s the perfect time of year to embrace the spookier side of filmmaking. In this episode of our How To Video: Lighting series, we’re diving headfirst into the world of horror. Our video…
5 MIN TO READ One of the simplest, most common types of video out there is also one that so many companies manage to get really wrong. We’re talking about screencasts. They’re everywhere, and they’re usually too long, boring, and suffer from easily correctable faults. Whether they’re out of focus, or hard to follow, there are easy solutions to these problems. If you’ve ever wondered…
