7 MIN TO READ Good film interviewers are storytellers. They ask the right questions in just the right way, weaving together a seemingly spontaneous narrative. The best interviewers also make their audience think – they’re debaters, researchers, orators, and thoughtful listeners. Consider Martin Bashir and Larry King. They may make strange bedfellows, but they are both examples of engaging interviewers, having built careers by…
5 MIN TO READ Summer. “What an amazing opportunity to do some videos,” you think. With all the good weather, sun, popsicles, fireworks, and pets doing watersports, summer can be a great time to do some filming. Let’s back up a bit: sun, weather, and water. These are all elements to consider when planning your summer shoot. Here are a few tips to help…
4 MIN TO READ Good for you! Your script is written. The journey is almost over. Editing your script is the final, very tall hurdle. Editing can be a gut-wrenching process. But, out of the ashes a better script will rise. Really, it will rise. Here are a few tips of wisdom to make the process less daunting. 1. Vacation Walk away from your…
4 MIN TO READ Writing a script can be hard. You have all these ideas floating around in your head, but putting words to paper is tricky. Here are some tips to help you turn those ideas into an online video script.
5 MIN TO READ Online video contests are a great way to get amateur filmmakers interacting with your brand. However, getting people to send you videos is not as easy as it may seem. Here are a few considerations when asking people to send videos your way.
7 MIN TO READ Stars are not just a Hollywood byproduct. Today, the line between celebrity and average citizen is being blurred online. Online video influencers have moved beyond their devoted niche followings, becoming mainstream media fixtures. Meanwhile, celebrities are getting in on the action, and developing large followings of their own with online video. Hailing from different backgrounds, covering vastly different territory, and…
4 MIN TO READ Today, good social media strategies are incomplete without the addition of video. Here are eleven reasons your social media plan could be missing out on lucrative opportunities if it lacks video.
4 MIN TO READ Gamification is an innovative way to interact with an audience and keep consumers invested in your brand. Gamification refers to a process by which you motivate people to take certain actions by leveraging elements common in games. Think bonus points, leveling up, progress tracking, special features, or challenges. Here are eight tips for incorporating different elements of gamification into your…
