Posts by "Courtney Purchon"

189 posts found

Optimal Optics: a Primer on Lenses

6 MIN TO READ In this episode of our How To Video series, we’re looking at lenses. The lens you select for your shoot can have a big impact on the resulting footage, as well as the process of filming itself. To help make sure you know which lens to grab for your next shoot, we’re comparing focal lengths, and the differences between prime…

Making the Grade: How to Color Grade Like a Pro

11 MIN TO READ We’ve covered the basics of color grading in Adobe Premiere, and the details of a professional workflow using DaVinci Resolve and Adobe Premiere. In this episode of our How To Video series, we’re taking it a step further to show you exactly how to color grade your footage with the same software the pros use. Color grading isn’t just about…

Optimize Your DaVinci and Adobe Premiere Workflow

5 MIN TO READ In the first episode of our color grading tutorial series, we covered basic fundamentals in Adobe Premiere. Now, we’re going to show you how to incorporate DaVinci Resolve, a professional color grading tool, into your Adobe Premiere editing workflow. Here’s how to make the round trip from Adobe to DaVinci and back more seamless and less error-prone. These tips take…

Color Grading Fundamentals in Adobe Premiere Pro

7 MIN TO READ Color grading is an advanced video editing technique. It allows you to edit the way colors appear on film in post-production. With color grading, you can make scenes more lifelike, achieve a specific look, or infuse emotion into a scene. In this three-part tutorial on color grading, we’ll cover everything, from basic fundamentals to advanced techniques. Although this tutorial is…

How to Tie Revenue to a Specific Video

6 MIN TO READ Are your videos making you money? If you’re like many marketers or business-owners out there, you might not have a clear answer to that question. In the rush to create content and keep up with consumer expectations, it’s important to press pause and check that what you’re doing is actually working. In this post, we’ll show you different ways to…

The Simple Trick to Lighting Still Life Video Shoots

7 MIN TO READ Tabletop shooting is a very specific type of video shoot that can be really hard to get right. Also referred to as still life shooting, it’s very much what it sounds like. Usually, an object is filmed on top of a flat surface in great detail. Think products, tutorials, or stop motion videos. These classic examples of tabletop filming require…

Real World Lessons on the Camera Features That Count

5 MIN TO READ When it comes to professional cameras, there is no such thing as “one size fits all”. In this episode of our How To Video series, Nick LaClair, head of video production at SproutVideo, sits down with Michael Rubenstein, freelance photographer and director, to talk about the camera kits they use in the real world on a typical shoot. They’re two…