4 MIN TO READ One of the most important things a startup team can do is to put together a video marketing strategy. After all, no matter how great your product or services are, how will your customers buy in if they don’t understand the value? Still, when every single penny counts and time is at a premium, it might seem like the easiest…
4 MIN TO READ A thriving brand is built on trust. Trust that the company will fulfill its promises to customers, as well as to its employees. But, trust in CEOs has plummeted, according to recent research. This crisis of trust can be turned around by sharing the opinions of impartial, trusted individuals – brand ambassadors. Of course, working with brand ambassadors is nothing…
5 MIN TO READ Is your marketing strategy best described as ambulance chasing? If there ever was an industry that needed to drag its marketing efforts out of the dark ages, it’s the legal industry. So why not try something modern and highly impactful? A well-made video will tell people what you’re all about, and the difference you can make when they’re in need….
8 MIN TO READ Keeping up with the pace of change in the modern world can feel overwhelming. After a long day, it requires a lot of discipline to pick up a book or go to a talk. Even reading an article can inspire pangs of guilt when to-do’s are piling up on your desk. This is exactly where video learning centers come in….
4 MIN TO READ How do you level the playing field when it comes to competing with other indie clothing stores, or bigger, well-established boutiques? One word: video. A thoughtfully executed video marketing campaign will show off your wonderful clothing to customers. With videos promoting product features, expert fashion tips, and how to videos, you can showcase the brands you stock, the beautiful colors…
7 MIN TO READ Getting started with corporate video can feel really intimidating. Sets, equipment, scripting – there are a lot of moving parts. It can be hard to know where to begin. We’re here to tell you that it’s actually not that bad. In fact, you can film plenty of video from where you’re sitting right now – at the office. We’ve gathered the top seven types…
5 MIN TO READ Sometimes, you don’t want the whole world to see your video. In fact, many of the businesses we talk to are more concerned about the privacy of their videos than anything else. Issuing a login to viewers, with which they can access your videos, is a highly secure and easy way to share your content. It’s simple to setup, straightforward for…
4 MIN TO READ The end of 2016 is upon us, and what a year it was! Tumultuous at times, 2016 saw lots of ups and downs. The world of online video is no exception. From provocative live video streams, to innovative uses for 360 video and virtual reality, 2016 offered a lot of surprising moments. But, we believe the best is yet to come. To help you…
