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Search Results for: seo

66 posts found

5 Use Cases for Business Videos & How to Track Success

5 MIN TO READ Discover how to use video to achieve business goals in customer support, learning and development, marketing, and more. We’ll also cover the video metrics needed to measure success. Review these video use cases to set clear goals for your video strategy.

Product Update: Watermark Customizations, Direct Video Links, and Cloud Storage Importing

2 MIN TO READ The SproutVideo platform is improved regularly with valuable changes for you and your workflow. This roundup of product updates allows you to customize dynamic watermarks to prevent theft, manage video assets with the redesigned download workflow, copy direct video links and m3u8 for HLS streaming, and import videos directly from third-party storage services — plus 25 more additions!

7 Ways to Use Video for Customer Support & Retention

7 MIN TO READ Video customer support is one of the best strategies for creating customer loyalty. Consumers expect timely solutions, and video provides immediate answers. In fact, video can be used for support and retention throughout the customer’s journey. In this article, we’ll discuss seven ways to use video for customer support and retention.

How to Create a Video Website in 10 Easy Steps

7 MIN TO READ Video websites are designed to showcase video front and center. They are an ideal solution for companies and creators who need a destination for viewers. Whether you want to build an employees-only video library or protect your content behind a paywall, video websites offer an affordable and effective solution. This article covers making a video website in 10 steps, from ideation to launch!

What is Video Metadata and How Do I Use It?

6 MIN TO READ Unlike web pages, which include keyword information, videos rely on metadata to communicate the subject matter. Therefore, metadata is essential for video SEO. This guide will teach you how to use metadata to optimize your video content for search engine discoverability.

11 Evergreen Content Ideas with Video Examples (Updated for 2024)

10 MIN TO READ Evergreen content is highly effective at producing sustainable growth. This type of content continues to provide value for your target audience (and attract visitors) long past its publishing date. Our evergreen content mini-guide will teach you how to brainstorm topics, get the most out of your content, and provide you with a plethora of ideas to get started.