3 MIN TO READ A great way to connect with your audience is to incorporate holidays and events in your online video strategy. Not only does it add relevant and entertaining material to your content marketing. It also does exactly what social media is designed to do – connect your brand with your audience in a way that feels natural. It shows your fans and…
3 MIN TO READ Not too long ago, a Wall Street Journal email, sent by WSJ’s deputy managing editor Matt Murray and head of video operations Chris Cramer, caused a lot of controversy. The subject of this email? The appearance of WSJ’s reporters when they’re on camera. Though you are probably not reporting live on-air, it is equally important that you stay on your A-game…
3 MIN TO READ You might be a talented videographer. You might even have reasonably steady work in video. But, how can you accelerate your career, and really succeed? Turns out, as in many areas of our life, the secret to success is forming habits that help you stay focused and on track despite setbacks or distractions. In this article, we breakdown the top five habits…
3 MIN TO READ Whether you are producing a “best practices” video for your employees or sharing instructional video for the general public, video tutorials are a key component of video offerings for most companies. All too often, though, videographers do not take full advantage of the opportunity video tutorial production offers and the result is boring content that fails to excite and, worse,…
5 MIN TO READ Not too long ago, we shared six inexpensive iOS apps for videographers who are on the go. Not to be left out, it’s time for Android fans to get their own list! While you probably wouldn’t want to solely rely on any of these picks, each can make your video production life a little easier and allow you to get…
5 MIN TO READ Ever wish our player had really customized controls, or a specialized design? Using our Javascript Player API, it’s very easy to create your own unique user interface for your videos. Here is a quick example using JQuery UI to help demonstrate the possibilities. Before we get started, here is what we’re going to build.
5 MIN TO READ Ideally, you have your kit with you whenever you need to shoot video for your company. Realistically, this isn’t always possible. What you probably always have, however, is your iPhone. Sure, it can do in a pinch for a quick video. However, the basic camera is pretty limited. That’s where these apps come in! Each app that made our list…
2 MIN TO READ The beauty of online video is that you don’t need an expensive studio and production team to make it happen. You just need some know-how and determination, and you can make amazing videos in-house. To help you get started, we’ve put together a quick list of our favorite video creation hacks. We’ve focused in on common problems with lighting, sound, and movement on…
