5 MIN TO READ Creativity is annoyingly fickle. Whether it’s lacking inspiration, or a bad case of writer’s block, sometimes it takes more energy to start a video project than it does to film or edit it. Overcome this all-too-common obstacle to cranking out video with a simple solution: a reliable recipe you can use again and again for different videos. Here’s how to…
5 MIN TO READ Thousands of dollars are potentially at stake, so you want to be sure to get this right: should you hire a video production studio, or do it yourself? It’s not just the expense entailed in hiring the studio or purchasing your own equipment, it could also be lost revenue and time if the end result isn’t that great, and the…
4 MIN TO READ In our humble opinion, July Fourth is one of the best holidays in America. Everywhere you go you’ll find parties, sparklers, fireworks, and the sweet smells of barbeque. What’s not to love? Well, for one, you might not love the way those awesome fireworks look on your phone when filming with everything set to auto. Avoid disappointing results this Fourth…
6 MIN TO READ Spielberg doesn’t do it alone. Neither do the Coen brothers. So how on earth can you make a decent, shareable video by yourself? The good news is that with a few clever hacks, one-person marketing teams can produce great video. In this post, we’ll walk you through the exact steps you need to take to get set up for success…
6 MIN TO READ If you’re a great cook and want to share your passion, video is the way to do it. The outsize success of Buzzfeed’s Tasty videos make it clear that videos about food are a great way to reach a wide audience. With this simple guide, you can sidestep common mistakes and create a food video that will get your viewers’…
3 MIN TO READ Sophisticated special effects can give your video a real boost! When used correctly, you will see genuine engagement, more shares, and increased sales leads. Learn more about the techniques you can use to make your videos stand out from the crowd with our simple guide.
6 MIN TO READ In an ideal world, your budget for making a video will always include plenty of resources to hire a talented producer to oversee all aspects of your shoot’s planning, execution, and the final editing process. I don’t know about you, but sadly, that’s not the world we live in! Here’s an in-depth look at best practices for managing the entirety…
2 MIN TO READ Getting into that laid-back summer mood yet? Temperatures are rising, flowers are blooming, and, at least in New York, people are finally wearing bright colors again! Inspired by the changing of the season, in this post, we’re exploring some of the ways you can capture the more pastoral beauty of summer in your videos, without having to travel too far…
