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All Posts

The Case Against Native Video

4 MIN TO READ Image credit: blossomstar (freepik.com) Just because it’s a trend, doesn’t mean it’s universally good. This holds particularly true for native video on social media. Native video has exploded in the past couple years, as Facebook and other social giants beefed up support for video content, and began promoting it heavily over other content types. But, is native video actually good…

Hi, I’m Your CEO: 15 Tips for Your Internal Corporate Video

3 MIN TO READ If you’ve decided to take the plunge and make video an integral part of your organization’s communications strategy, the next step is coming up with some great ideas! From format to content to following up your video, this post will show you how to improve and simplify internal communications.

Five Inspiring Examples of Brand Building with Video

3 MIN TO READ When it comes to marketing, video enables brands to come to life like never before. But, how do you get people to watch, and more importantly, remember your brand message? In this post, we break down how to strike a balance between promoting your brand, and creating engaging, memorable content that will resonate with your audience long after the video…

Meet Our New Player: Secure, Social, Sharp, and Smooth

5 MIN TO READ This might just be our most exciting platform release yet. We are officially rolling out our new video player, with support for Ultra-HD video formats, variable playback speed, social sharing and downloading through the player, true adaptive bitrate streaming, thumbnail images displayed when seeking, and more. This is a major change across our entire platform, and marks a huge step…

Team Talk: 10 Ways to Make Video a Part of Your Weekly Roundup

3 MIN TO READ Communication is an important part of any thriving business. Chances are you spend a lot of time sharing company updates and ensuring all team members are on the same page. Unlike long emails or lengthy documents from the marketing department, video is a quick, effective way to get your message across to colleagues. We share our top 10 tips for…

A Breakdown of the Cannes Lions 2016 Video Trends

3 MIN TO READ In 2015, Cannes International Festival of Creativity Trends saw an explosion of ideas, with seriously innovative use of technology from those working in creative communications and advertising. In this post, we’re looking at the trends and see what they mean for videographers.

How to Leverage Video Across Your Entire Organization

8 MIN TO READ Video can be used in a multitude of ways across many business functions because it’s proven to be one of the most effective mediums for communication. Here is the ultimate guide to implementing video throughout your organization to improve collaboration and efficiency, and the KPIs to track for your results as well.

Ten Tips to Film Fireworks on a Phone

4 MIN TO READ In our humble opinion, July Fourth is one of the best holidays in America. Everywhere you go you’ll find parties, sparklers, fireworks, and the sweet smells of barbeque. What’s not to love? Well, for one, you might not love the way those awesome fireworks look on your phone when filming with everything set to auto. Avoid disappointing results this Fourth…