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A Crash Course in Video Production Management

6 MIN TO READ In an ideal world, your budget for making a video will always include plenty of resources to hire a talented producer to oversee all aspects of your shoot’s planning, execution, and the final editing process. I don’t know about you, but sadly, that’s not the world we live in! Here’s an in-depth look at best practices for managing the entirety…

Summer in the City: 10 Ideas for Capturing the Ambience on Film

4 MIN TO READ Well, the weather has been absolutely amazing, and it’s got us thinking about—big surprise—videography! More specifically, we thought it would be useful to offer up some of our tried-and-true tips for capturing the glow of summer on film. Have you been thinking about running a summer video campaign? The great news is that you can definitely produce something that has…

360 Video and Virtual Reality: the Future, or the Next 3D TV?

5 MIN TO READ Image Credit: Rough Guides Remember when 3D TVs came out? Maybe you even bought one, or at least considered it. After all, Avatar was pretty cool in 3D, and helped propel the 3D experience for movies into the mainstream. Since 3D TV began its steady and quick decline in about 2012 after quite a lot of public fanfare, it begs…

Six Tips to Help You Relax on Camera

3 MIN TO READ Very few people feel totally natural in front of a video camera. In fact, several people I know who speak in front of large audiences on a fairly regular basis, with plenty of confidence and charisma, freeze up when it’s just them and a camera. It’s hard to put a finger on exactly why this happens; part of it is…

Let’s Make a Video Series! A 10-Step Primer.

4 MIN TO READ Creating a video series can be an excellent way to raise engagement with your website, reach new audiences, and capture leads, especially if you’ve never done one before. In fact, a lot of the most influential video brand marketing is through video series, and this isn’t surprising when you think about what a series actually is. Since it’s a brand…