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The Simple Trick to Lighting Still Life Video Shoots

7 MIN TO READ Tabletop shooting is a very specific type of video shoot that can be really hard to get right. Also referred to as still life shooting, it’s very much what it sounds like. Usually, an object is filmed on top of a flat surface in great detail. Think products, tutorials, or stop motion videos. These classic examples of tabletop filming require…

Real World Lessons on the Camera Features That Count

5 MIN TO READ When it comes to professional cameras, there is no such thing as “one size fits all”. In this episode of our How To Video: Camera series, Nick LaClair, head of video production at SproutVideo, sits down with Michael Rubenstein, freelance photographer and director, to talk about the camera kits they use in the real world on a typical shoot. They’re…

Leveraging the Power of Nostalgia In Your Marketing Videos

5 MIN TO READ Our understanding of nostalgia, or “the intense longing for home”, has come a long way since it was first “diagnosed” in the 1600’s. Nostalgia has evolved from being seen as a cause of mental distress to being understood as a positive way of coping with it. It’s now viewed as a healthy way to remember the past, build our own…

The Five Video Camera Features You Need to Know

5 MIN TO READ When it comes to picking a video camera, it’s not just about image quality. The camera also has to offer the type of battery life, audio inputs, video outputs, ergonomics, and image control options to suit your project. In this episode of our How To Video: Camera series, we’ll walk you through what you can expect from different tiers of…

Camera Sensors: Does Size Matter?

5 MIN TO READ Your iPhone shoots 4K, and so does a $50,000 cinema camera. So, what’s the difference? Is all 4K created equal? The plain and simple answer is a definite NO. As Nick LaClair explains in this episode of our How To Video: Camera series, a lot of the difference in footage quality comes down to the role sensors play in processing…

How to Help an Executive Look Good on Camera

8 MIN TO READ Appearing on camera can be nerve-wracking, even for executives. There’s something about staring into a camera lens that tends to spike people’s stress levels, no matter how high-powered their day job might be. After all, just because they’re running a company doesn’t mean they appear on camera all the time. The last thing you want is for your subject to…