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Master the Classic Interview Lighting Setup

4 MIN TO READ In this episode of our How To Video: Lighting series, learn how to recreate soft, natural, and flattering lighting for a classic interview setup, and banish dark shadows for good! We’ll cover the tools you need, as well as how to determine when the lighting is just right. Keeping reading and watch the video below to gain new expertise in…

How to Use Color To Make Your Videos Stand Out

4 MIN TO READ Choosing the right color schemes for your company and the content you produce is more important than many people think. The impact of color selections on the mood of consumers and the associations that are subconsciously made by certain color combinations can greatly affect the image your brand is projecting. Here’s how to use color effectively in your videos to…

How to Maximize Your Investment in Video Production

6 MIN TO READ In this guest post by our friends at Flow Production and Post, a video production studio in NYC, learn how to create multiple videos from a single project to target different viewers. As you’ll see, this clever approach allows you to extract maximum value from your investment in video. You have probably heard it dozens of times by now: if…

How to Make More Video Content Than Ever in 2019

5 MIN TO READ January always starts off with the best intentions, whether it’s a goal to exercise more, eat healthier, or commit to learning a new skill. As we all know, it’s easy to fall off the wagon as the year unfolds. Today, we’re here to help you make – and keep – an important resolution for your business. Make 2019 the year…

Use a Single Take for a Simply Stunning Effect

9 MIN TO READ From epic fifteen minute long fight scenes, to fun holiday commercials, single take shots are suddenly everywhere. What used to be a cinematic feat is rapidly becoming commonplace in TV shows, music videos, and online videos. Still, not all “oners” are made the same way, or for the same reasons. If you’re considering attempting a single take, whether it’s to…

How To Video: Lighting a Horror Scene

5 MIN TO READ As the nights grow longer, and the shadows deepen, our minds tend to turn to things that go bump in the night. With Halloween around the corner, it’s the perfect time of year to embrace the spookier side of filmmaking. In this episode of our How To Video: Lighting series, we’re diving headfirst into the world of horror. Our video…